1st place in Google
What is SEO ?
SEO consists of optimizing its a website in order to improve its natural search engine ranking. SEO is essential in a web strategy because it will allow, through a technical optimization, editorial and popularity to improve the visibility of the site and thus to obtain more traffic. This can generate more sales for an e-commerce site and more lead for a showcase site.
IDA Methodology
SEO Experts
Choose the right words
You have to make sure that you are positioning yourself on the terms that users really want.
Optimize content
Writing well means that the text will meet the expectations of users, will be quite comprehensive and complete and is relevant to your keywords.
Technical optimization
It consists in optimizing technically its site. This can be the optimization of a code, the structural or architectural optimization of a site, the optimization of the navigation and internal mesh ...
Netlinking
Netlinking is the popularity of a site. So Google, will look at the number of sites that link to yours, synonymous with relevance to him.
Mix marketing digital
SEO is one of the key pillars of a real digital strategy: coupled with SEA (AdWords) and a real effort UX (user experience of your site), your ranking on search engines will occupy the first places.
Evolutions of the Google algorithm
Google is constantly reviewing its SEO algorithm. Mastery of SEO requires technical and marketing skills and a continuous monitoring activity to cope with the incessant changes in algorithms. It obviously involves a lot of technical aspects, but the role of SEO strategy and “good ideas” should not be underestimated.